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Visual, Engaging, Effective, Measurable

Why Digital Signage?

What is a Digital Sign or Dynamic Digital Signage?

Digital Sign or Dynamic Signage is a common reference to use of a HD video display such as LCD, Plasma or LED, connected to a media player for the purpose of engaging, informing or influencing target audiences. Digital signs are more than just a replacement for the printed signage and can be more effective than broadcast messages on TV. Dynamic signage gives you the power to tailor the what, when, where and how of message delivery, which combined with audience interactivity and measurement of response becomes more than just a digital screen and a computer. It is the convergence of display technologies, network computing, software applications, media content, user response measurement analytics and user interactivity via touch, gesture or mobile device.


Why Digital Signage or Digital Signs?

Dynamic Digital Signage is a multi-purpose, focussed medium which can deliver benefits in many ways :-

  • Visual moving images are easily remembered and recalled.
  • Proven sales lift with effective, timely messages.
  • Engage audience on your own premises.
  • Inject energy and liveliness to enhance ambiance.
  • Improve brand awareness.
  • Generate traffic to websites.
  • Integrate with Social Media.
  • Communicate corporate messages and policies in multiple locations, multiple times.
  • Efficient and modern information flow across educational campus.
  • Centralized management of signs across multiple locations.
  • Enhanced services with Interactive Kiosks.
  • Electronic Shelf Labels for Price Accuracy, Real-Time Updates, Time Savings.
  • Simple, easy to update, fix mistakes.
  • Save $$$ on printing costs and reduce waste.
  • Save $$$ on shipping, updating and maintaining printed boards.
  • Proven Return on Investment (ROI).
  • Measure effectiveness using advanced analytics.

At City Digital we can help you realize the benefits of digital signage in a cost effective and hassle free manner. As a one-stop, solution provider, you get the following benefits by working with us :-

  • Latest, proven, leading edge, not bleeding edge technologies.
  • Complete solution from planning, project management, hardware, software, content, maintenance and on-going support.
  • Competitive pricing.
  • Simple, easy to update and fix mistakes
  • Strong partnerships with industry leading suppliers.
  • No finger pointing among multiple suppliers.
  • Match the solution to what you need, in many cases, simple works best.
Dynamic signage Soultions, Digital Signage
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arrowDigital Signage Checklist
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      *  Deployment Steps
arrowTV as Digital Sign
arrowDigital vs Printed Poster
arrowTradeshow, Event Rental
arrowSpecifications & Brochures
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